YouTube is the 2nd largest search engine now. With many hundreds of videos being posted on YouTube every day, there is a really huge potential for search engine marketers there. In terms of search engine optimization, every comment posted on YouTube has the potential to ensure that the person who posted the comment finds himself on the top of search engines like Google.

Much like Microsoft’s deal with Twitter and Facebook for real-time search results, YouTube will also offer real time search for comments posted by people on the site.

You will be able to read the full comment on search result pages that get updated continuously. Another feature of this real time search is ‘trending topics’ that will show the hottest and most popular topics on YouTube at that time.

Aptly named Comments Search, this real time search is an excellent way to market your website and reach a global audience. Not only can you build a steady fan base but you will also be able to post comments on other people’s videos and make your way on the search page.

Comment Search is another method to explore and establish and online reputation of your business. Being the biggest online video website in the world, YouTube comments are definitely something brands like you wouldn’t like to ignore. Especially when posting comments allows you to write comments that contain your keywords making for good Search Engine Optimization. For people who subscribe to RSS feeds, getting to know the latest comments, hottest topics of discussion, and most popular videos is now based on real time data.

While many of you may believe that YouTube comments are not worth reading, but being able to use them to leverage your business can’t be a bad idea. A website marketing tool that has immense potential, YouTube comments make a lot of business and branding sense. It has very real potential and one that businesses looking to establish their dominance over the Internet can’t ignore at all.

Comment Search has been available for some time now. Though it is still unclear for how long it will be available. You can try to use this feature here:

www.youtube.com/comment_search.

Better still, start posting your short business video clips on YouTube if you already haven’t as well as start writing comments on videos that you find interesting and that are similar to your business in nature.

Make sure you add a relevant keyword when writing a comment and write in an interesting and witty manner so that people find your comment interesting. It’s important to understand that writing comments on YouTube videos isn’t spam. It is vaguely similar to viral marketing. It is about engaging with other members of the site on relevant topics and trying to interest them with your ideas and thoughts so that they become a part of your world.

Comment Search offers those people who are seriously monitoring their fan base and reputations to increase the follower base more and in a real time manner that hasn’t been explored before in the online world.

Article by Dataflurry organic SEO consultants.

There has been positive reaction amongst industry experts as Google announced one of its most ambitious projects or service called the “Google Wave.” According to project leader Lars Rasmussen, the idea for the Google Wave came from a question, which is “What might e-mail look like if it were invented today?”

The Google Wave is still in the development stage. This is a browser-based tool that will have the ability to integrate e-mail with Instant Messaging as well as various real-time online collaboration elements. According to Jordon Golson, the contributing editor for The Industry Standard and GigaOm.com, it will be a competitor Office and Outlook if Google decides to roll out Gmail/Docs/Cal under the umbrella of Google Wave. Not only this, it will also become a strong competitor of Microsoft SharePoint.

There are some industry experts who believe that the Google Wave is an elaborate mix of assimilation, collaboration, documentation, as well as real-time messaging. Describing Google Wave in one sentence would be quite difficult, but here’s our take on it.

- Google Wave is being considered as a service that is more like an expensive client software
- The Wave will behave more like a sophisticated or high-end threaded e-mail
- It will acts just like any IM especially when there are multiple collaborators online at the same time.
- The Wave is targeting to become the most effective real-time collaborative tools
- It has a feature that enables revision marking as well as versioning for work-group editing.
- It will enable instant image sharing
- Its functionality will ensure that it can be embedded into social networks or blogs
- According to Google, it is built-in with a revolutionary spell checker
- It will be available with mobile functionalities that are compatible with iPhone and Android
- This is an open-source project, which will enable developers to write using both Wave extensions as well as their own servers.

According to Harry McCracken of Technologizer.com, “It’s one of the most ambitious services that Google or anyone else has cooked up”. As of moment, Google Wave can only be used by developers who are interested in building different types of applications for this tool.

Google Wave Project leader Lars Rasmussen has made this statement at the official Google blog: “A wave is equal parts conversation and document, where people can communicate and work together with richly formatted text, photos, videos, maps, and more. In Google Wave you create a wave and add people to it. Everyone on your wave can use richly formatted text, photos, gadgets, and even feeds from other sources on the web. They can insert a reply or edit the wave directly. “It’s concurrent rich-text editing, where you see on your screen nearly instantly what your fellow collaborators are typing in your wave.”

One of the main reasons why industry experts are looking at Google Wave in positive light is because it is expected to be “the e-mail technology” of the 21st Century and it can very well be a rival to Microsoft Sharepoint and Twitter.

This news is provided by Dataflurry google search engine optimization services and website marketing company.