YouTube is the 2nd largest search engine now. With many hundreds of videos being posted on YouTube every day, there is a really huge potential for search engine marketers there. In terms of search engine optimization, every comment posted on YouTube has the potential to ensure that the person who posted the comment finds himself on the top of search engines like Google.
Much like Microsoft’s deal with Twitter and Facebook for real-time search results, YouTube will also offer real time search for comments posted by people on the site.
You will be able to read the full comment on search result pages that get updated continuously. Another feature of this real time search is ‘trending topics’ that will show the hottest and most popular topics on YouTube at that time.
Aptly named Comments Search, this real time search is an excellent way to market your website and reach a global audience. Not only can you build a steady fan base but you will also be able to post comments on other people’s videos and make your way on the search page.
Comment Search is another method to explore and establish and online reputation of your business. Being the biggest online video website in the world, YouTube comments are definitely something brands like you wouldn’t like to ignore. Especially when posting comments allows you to write comments that contain your keywords making for good Search Engine Optimization. For people who subscribe to RSS feeds, getting to know the latest comments, hottest topics of discussion, and most popular videos is now based on real time data.
While many of you may believe that YouTube comments are not worth reading, but being able to use them to leverage your business can’t be a bad idea. A website marketing tool that has immense potential, YouTube comments make a lot of business and branding sense. It has very real potential and one that businesses looking to establish their dominance over the Internet can’t ignore at all.
Comment Search has been available for some time now. Though it is still unclear for how long it will be available. You can try to use this feature here:
www.youtube.com/comment_search.
Better still, start posting your short business video clips on YouTube if you already haven’t as well as start writing comments on videos that you find interesting and that are similar to your business in nature.
Make sure you add a relevant keyword when writing a comment and write in an interesting and witty manner so that people find your comment interesting. It’s important to understand that writing comments on YouTube videos isn’t spam. It is vaguely similar to viral marketing. It is about engaging with other members of the site on relevant topics and trying to interest them with your ideas and thoughts so that they become a part of your world.
Comment Search offers those people who are seriously monitoring their fan base and reputations to increase the follower base more and in a real time manner that hasn’t been explored before in the online world.
Article by Dataflurry organic SEO consultants.
About Isa Nagib